Tuesday, January 19, 2010

MELU by Davines


Davines is happy to present MELU, the new Essential Haircare family dedicated to the well-being of long or damaged hair. The name MELU derives from the English term “mellow”, meaning rich, full-bodied, abundant, and soft. The products of the MELU family are in fact enriched with exclusive active ingredients able to protect the structure of the hair from the damages caused by heat from hairdryers and hair straighteners and from the mechanical stresses of combs and brushes, making the hair feel softer, full-bodied and look shinier. The products of the Davines/Essential Haircare MELU family, consistently with the other products of this line, contain Mediterranean active ingredients which, spinach extract, apricot butter, cherry oil and rosemary extract.

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